Every week I have the privilege of working with different churches and non-profit organizations, helping them find ways to raise awareness, increase effectiveness, and ultimately further the mission of their organization. I cannot tell you how many times our conversations begin with, 'I want to do what they are doing?' As a father of 4 kids under the age of 7, I am very familiar with this statement. My typical response is, 'Well Son, our family does things a little different, Bobby's parents...